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CHANGE A LOGO, CHANGE A WORLD

by Silvio Acevedo
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A very common problem among social organizations is the lack of good institutional communication. This often happens because they don´t have enough money to get professional design. As a result, it´s not rare to see great groups of volunteers commited with important work that don´t look like much on their communication material, which results in missing opportunities of obtaining necessary resources, and limited public relationships.



The Before-After campaign is about making designers aware of this problem, as well as their own power to make a solution happen. We are inviting designers to

1) Choose a social organization with a simple logo or without one.
2) Contact them to explain the idea and offer to design o redesign their logo.
3) Once it´s done, send the resulting logo and the previous one -the “before and after”- to This e-mail address is being protected from spambots. You need JavaScript enabled to view it , or as private message to our facebook site.
4) We will publish your work and the other designer´s in a big wall on this website. This wall will inspire more designers to follow this example, as it will show the kind of impact a good graphic identity can make in this organizations, in a very clear way.



Are you a designer? Join this campaign. It's amazing what happens when an organization changes its amateur logo by a professionally-looking one. It’s a truebefore and after moment for the cause. They receive more support, donations, volunteers and they multiply their impact. By changing their logo you'll be changing our world.



"Advertisers Without Borders have designed our logo which appeals to our supporters and volunteers in a professional way, the logo represent the world and what individuals both men and women can do for better community development for the less privileged children. Has been a before and after for our organization."

Wisdom Sena Agoha - Director of Wise & Solace Foundation
Last modified on Friday, 14 August 2015 01:07
Silvio Acevedo

Silvio Acevedo

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