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Campaigns that change the world ...well ...at least we try!

by Willyram
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Gold Winner New York International Advertising Awards

Title: YouTube Ad of the Year 2010

Visit Osocio: Osocio Campaign of the Year 2010

Bronze Cannes Lion 2010

Prince Michael International Road Safety Award 2010

Advertising Producers Awards (APA) Collection 2010

YouTube: Embrace Life - YouTube

D&AD: Embrace Life article at D&AD

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by gcaro
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Launch date: 19/03/2011

Description
Celebrating their 50th year Amnesty International continues to Shine a Light on Human Rights issues through the power of letter writing. We made this film pro bono and it was launched at the Amnesty AGM on March 19th 2011.

Website : http://loyalkaspar.com/bbwd/amnesty-international

Poster/banner
20110325085553_Amnesty Int Shine A Light.jpg

Video URL: http://vimeo.com/21118724

Contact Name: Elliott Chaffer

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by gcaro
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Launch date: 30/03/2011

Description

Let's coordinate a Global Hug for Japan! Change your profile image to the one here and invite your friends to do the same. We'll be coordinating date and logistics soon.

Website : http://www.facebook.com/pages/Global-Hug-for-Japan/161360193917263

Poster/banner :
20110321114203_GLOBALHUG copia.jpg

Video URL:

Contact Name: Cecilia Frade

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by gcaro
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Introduction:

Anti - Smoking
We all know that smoking is bad for your health.
But health experts believe smoking and impotence go hand-in-hand. Smoking is considered to be a leading cause of impotence.
Medical authorities and anti-smoking lobby groups are attempting to use the results from recent studies linking smoking and impotence to not only encourage older men to give up, but to also prevent younger men from taking up the habit.

Description

Company: OGILVY MALAYSIA, MALAYSIA, Kuala Lumpur
Executive Creative Director: DANIEL COMAR
Creative Director: Brian Capel
Copywriter: Daniel Loo/Mag's Lim
Art Director: Mag's Lim/Daniel Loo
Account Supervisor: Sharon Khor/Natalie Foong/Angela Tan/Joyce Lee/Tiow Sing Pei
Photographer: Allen Dang (Wizard Photography)/Corbis

Website : http://www.kancilawards.com/2008/posters/30-posters-merit-cats-impotence-ogilvy-malaysia

Contact Name: Daniel Comar

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by gcaro
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Introduction:

Started on 1st December 1988, World AIDS Day is about raising money, increasing awareness, fighting prejudice and improving education. World AIDS Day is important for reminding people that HIV has not gone away, and that there are many things still to be done.

According to UNAIDS estimates, there are now 33.3 million people living with HIV, including 2.5 million children. During 2009 some 2.6 million people became newly infected with the virus and an estimated 1.8 million people died from AIDS.1

The vast majority of people with HIV and AIDS live in lower- and middle-income countries. But HIV today is a threat to men, women and children on all continents around the world

Description

Company: PUBLICIS WORLDWIDE HK, HONG KONG
Advertisers Without Borders
Creative Director: Shaun Branagan
Copywriter: Paul Chan/Steve Wong
Art Director: Steve Wong/Paul Chan
Photographer: Steve Wong

Website : http://www.worldaidsday.org/

Contact Name: Shaun Branagan

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by gcaro
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Introduction:

With dams, patagonia is on it's way to extinction.

Description

Advertising Agency: Ella Entro Por Mi Ventana, Chile
Creative Director: Daslav Maslov
Editors: Andres Tampassi, Monica Garcia
Art Director: Daslav Maslov
Copywriter: Andres Tampassi
Account Director: Mónica García
Digital Retouching: Astro IC
Client: Baker Foundation
Responsible for the client: Enrique Alcalde

Illustration / Photography: Astro LC

Website: http://www.adforum.com/affiliates/creative_archive/2007/ACT/reel_detail2.asp?ID=34462686&TDI=VDnsg8JACT&PAGE=1&bShop=&awcat=&ob=&awid=

Video URL: http://www.maslov.cl

Contact Name: Daslav Ivan Maslov

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