Campaigns that change the world ...well ...at least we try!
Ahmad picked up a bright metal object in a park in Lebanon where he was celebrating his 5th birthday. It was an unexploded cluster bomblet, which blew up in his face, killing him slowly in front of his family.
Three years ago, public pressure pushed through a ban of these cruel bombs. But now the US is lobbying nations to quietly sign a new law that allows their use -- signing the death warrant for thousands of other children. Most countries are still on the fence on how to vote. Only if we raise the alarm across the world can we shame our governments to block this deadly decision.
Positions are being drawn up now. We only have four days until countries meet to send our leaders a clear message: stand up for the cluster bombs ban and keep our children safe. Go to the campaign´s page and sign the petition on the right -- it will be delivered directly to delegates at the Geneva conference.
Thank you for watching the new Lazarus Effect Campaign ad from (RED), raising awareness about the power of .40 cents and how it can help save lives in Africa.
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Cancer is the biggest killer besides heart disease that medical science can and will eventually get rid of, just like it fought off many other deadly diseases of the past.
iCandle is a tribute to Steve Jobs and the Apple community's way to give a little back to something that needs a lot more. Cancer Research UK has saved millions of lives by discovering new ways to prevent, diagnose and treat cancer.
You can help too by donating 5 pounds at iCandle.org. You will also get stickers that will turn the glowing apple on your MacBook to a candle that will promote the cause further to your family, friends and many other people every time you open you laptop in a Starbucks or at an Airport.
More here: http://icandle.org/
The campaign goal is to add new advertising professionals and engage them as volunteers to donate at least a year campaign for a social cause that improves the quality of life of the community. In this way, seeks to multiply the impact and generate large changes in local, regional and global, as are the social problems can be solved or opportunities you wish to propose changes, so we can all live in a better world. We have a dream and if you're reading this because you are part.
Agency: Advertisers Without Borders Network
Executive Creative Director: Guillermo Caro | Daniel Comar
Copywriter: Sebastián Moglia Claps
Production House: MFX http://mfx.st
Producer: Moon K. Chan
Animation Director : Sidney Tan
Animation Designer, Art Director : Lau Kim San
Animator: Lim Wei Choon
Editor: Jordan Goh
Music & Sound: La Pirada http://www.lapirada.com
Producer: Juan Carlos Varela
The idea of this campaign is that the most recognized figures of advertising invite to colleagues around the world to join the network.
It will be published in the mainstream advertising world. Soon will be enabled for display your image in "WALL OF FAME TOP 100" .
There are more important figures joining the campaign. Here are a sample.
Our oceans are being systematically destroyed, and we have 24 hours to raise the alarm. The seafood industry uses long chains of heavy metal disks to drag nets across the sea floor in search of fish, crushing everything in their path. This bottom-trawling is like clear-cutting a forest to catch a parrot -- and only our outcry can stop it.
In two days, UN policy-makers are meeting to review the impacts of this deadly practice. Pacific island nations are fighting to save the oceans and have appealed to Avaaz members to stand with them. This is our chance to win -- if enough of us speak out now, it will strengthen their hand against big fishing countries, and will embolden serious players like the US and Australia, who have already banned bottom-trawling in their waters, to push for protection everywhere.
Let's build an urgent call to stop the senseless destruction of our oceans -- and delegates will deliver our voices directly to the UN meeting. Sign now on the right and help us reach half a million voices in the next 24 hours: http://www.avaaz.org/en/stop_ocean_clear_cutting/?fp