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Natacha Varela

Natacha Varela

The campaign "Be Bold, Feel Beautiful" was launched in 2010 and offers portraits of hope and inspiration to women who are undergoing chemotherapy and have lost their hair to cancer and chemo. This program from the Oldham Project is designed to raise awareness about the disease as well as empower and embolden the powerful women who battle it.

They have photographed almost 70 women across the Greater Lansing Area. Women who have participated feel stronger, more powerful, and more in control of their cancer.

Source:theoldhamproject.org
Gallery: theoldhamproject.org

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Strong awareness campaign on global warming. Designed by Ogilvy New York to fund environmental protection.

On the streets of New York, Joshua Allen Harris creates inflatable animals by tying plastic shopping bags to the subway grates.

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The polar bear inflates and deflates with the passing of subway trains, springing to life and then fading away in a vital commentary on global warming.

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The F Word: Famine is the Real Obscenity (International)

K'Naan, Liya Kebede, George Clooney, Idris Elba, Bono, Annie Lennox, Colin Farrell, and Bill Nighy unite behind ONE's new Hungry No More campaign to help focus the world's attention again on the famine and food crisis in the Horn of Africa. Find out more at http://www.one.org

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youtube channel: TheONECampaign

Source: act.one.org/

 

 

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The idea of this campaign is that the most recognized figures of advertising invite to colleagues around the world to join the network.

It will be published in the mainstream advertising world. Soon will be enabled for display your image in "WALL OF FAME TOP 100" .

There are more important figures joining the campaign. Here are a sample.




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This print ad is a piece of an another campaign for Diadema City in Brazil.

It was realeased by Paz adevertising agency.


Source: coloribus.com

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A huge installation was set up in Grand Central Station in New York in order to raise awareness for the political prisoners in Burma.

 

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"In 2010, Burma held its first elections in 20 years. As part of its campaign to help free Burma's 2,100 political prisoners"


Source:
creativecriminals.com
Agency: JWT, New York

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The Sea Shepherd Conservation Society is a non-profit, marine conservation organization. To make people aware that bluefin tun is almost extinct the made the following three print advertisements.

"When you see a tuna, think panda. The bluefin tune is now critically endangered to the point of extinction. Industrial overfishing, fueled by the voracious appetite for tuna in several parts of Asia, is killing off the remaining breeding populations. Act quickly to save what's left. Don't sell, buy or eat this endangered species. And please support the bluefin defense campaign. Operation Blue Rage, at www.seashepherd.org"

 

 

Source: acrisdesign.com

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AWB accompanied Conciencia Solidaria the launch of this campaign.

What is "Basta Ya"?



It  is an awareness campaign of the NGO Conciencia Solidaria(Argentina), in defense of life and pure water.

It began  with a song composed by Axel and Julieta Diaz. Then more artists joined the cause: Nicolas Pauls, Nacha Guevara, Lalo Mir, Marcelo Corvalan, Soledad Villamil, Natalia Oreiro. Soledad Pastorutti, Suna Rocha, Guillermo Novellis, Mex Urtizberea and Coti Sorokin, Juanchi Baleirón, Los Tipitos, Craft, Juanito el Cantor and Resate.




Through the videoclip "Basta Ya," artists lent their voice to a strong claim of thousands of citizens across the country: the need for a National Law prohibiting metal mining OPEN AND RADIOACTIVE.


Source: decibastaya.org

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This campaign of WWF which will celebrate 50 years of work of the organization.

The concept behind this campaign is "We are all conected". Between the world of humans and animals there is little difference. After all we all live on the same planet.

Source: socialads.blogspot.com

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Another controversial ad from Greenpeace.

This time it is against the Volkswagen opposition to key european laws.

The message was "All is not lost. We feel the good in Volkswagen. Help us turn VW away from the Dark Side."

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Source: socialads.blogspot.com

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